Jan 27How to Integrate an Analytics System into your Game: Ready-Made Algorithm and devtodev CasesIf you are a growing company, then you have probably come across the question: will we develop our own analytics system or use an out-of-the-box solution? While in-house analytics appear to be more flexible, it can take years to develop. …Analytics7 min readAnalytics7 min read
Aug 9, 2022Top 10 Youtube Channels for Data AnalystsWhether you want to start a career in analytics or just love data, take a look at the list of the top 10 Youtube channels for analysts that we at devtodev have prepared for you! Get to know all the ins and outs of analyzing data by using the most…Analytics4 min readAnalytics4 min read
Oct 11, 2021How to Boost User Loyalty: a Case Study From Kefir and devtodev Support TeamThe main concern of any business is customer loyalty. Loyal users are highly interested in the development of the game, leaving positive reviews and what is important, of course, they donate. …Customer Service3 min readCustomer Service3 min read
May 14, 2021How to Use Cohort Analysis to Improve your AppOne of the most effective analytics tools is cohort analysis. It allows us to track changes in your products by grouping users for any attribute. Let’s talk about cohort analysis, its features, and how it works in app analytics. For a start, we will figure out what is “cohort’’. A…Cohort Analysis3 min readCohort Analysis3 min read
Aug 12, 2020How to Improve App Rating: Success Story by devtodev and SketchARHow devtodev Support Outsourcing Team helped SketchAR app to get more positive reviews and improve user ratings on App Store and Google Play. The author of this article, Maria Afanasyeva, has been a part of devtodev support outsourcing team for six years. During this time she worked her way up…Support10 min readSupport10 min read
Jun 8, 2020Do You Support Your Free Users?Picture this: you made a game/app that you have successfully launched. And since day one (or maybe even since the soft launch) you keep on getting messages from your players/users. They ask questions, point to bugs, curse you, praise you, that is, do everything they usually do. …Support3 min readSupport3 min read
May 25, 2020What does a game publisher do?In this article, I am going to talk about game publishing: who is a game publisher, does your free-to-play game need one, what do publishers do in general, and what you need to successfully pitch your game. Who is a game publisher? A publisher is a company that publishes, promotes, and markets its own games…Game Publishing3 min readGame Publishing3 min read
Apr 6, 20205 Problems Users Experience in Free-to-Play GamesFree-to-play games are very interesting in many ways. If you look at their economy you will see a bit of contradiction: on the one hand, the player doesn’t need to spend money in the game and can receive pleasure for free. …Customer Support3 min readCustomer Support3 min read
Feb 17, 2020Five Useful App Marketing TipsEven ten years ago the game marketing was much easier because developers and publishers didn’t need to care about reviews and the place in the app store that much. But times have changed and even games have changed. Now, this is a rather risky enterprise, because competition has increased significantly…App Marketing3 min readApp Marketing3 min read
Feb 3, 2020Seamless Ads in GamesBig companies get more and more concerned about their brand safety. They don’t want to be advertised on the same platforms as political, fake news and other shady firms. Google tries to policy those ads and platforms but brands are losing their trust and searching for more reliable ad platforms…In Game Advertising2 min readIn Game Advertising2 min read
