ARPU and ARPPU: one symbol, but fundamental differences

  • the average size of the first payment is $6,09
  • the average size of the eleventh and subsequent payments is already higher even more than twice, about $13,76

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Product Owner at www.devtodev.com. Everything you need to know about analyzing and improving games and apps.

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Vera Karpova @devtodev

Vera Karpova @devtodev

Product Owner at www.devtodev.com. Everything you need to know about analyzing and improving games and apps.

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